Ep 221 - Coaching Vs. Influencing, Part 2: The Ins And Outs Of Influencer Marketing In My Non-Expert Opinion podcast

Ep 221 - Coaching vs. Influencing, Part 2: The Ins and Outs of Influencer Marketing

7M ago 36:52

Udostępnij

Treść dostarczona przez Chelsea Riffe. Cała zawartość podcastów, w tym odcinki, grafika i opisy podcastów, jest przesyłana i udostępniana bezpośrednio przez Chelsea Riffe lub jego partnera na platformie podcastów. Jeśli uważasz, że ktoś wykorzystuje Twoje dzieło chronione prawem autorskim bez Twojej zgody, możesz postępować zgodnie z procedurą opisaną tutaj https://pl.player.fm/legal.

WTF goes on behind the scenes inside the life of an influencer? I have a VERY inside baseball view of the influencer industry, and I’m here to share the secrets. After working in influencer marketing to being an influencer myself, I don’t gate keep. We’re getting into the nitty gritty, so you can see if becoming an influencer or content creator is for you.

You’ve heard about influencers making BANK from one Instagram post. It’s so natural to hear that and immediately think “YES! That’s what I want!”

But what about the legal complexities? What about the toxic, comparison obsessed vibe that you can feel at influencer events? From staying on top of trends to staying "hot," we'll explore the very real challenges that come with influencer marketing.

Also… what if you want to be both an influencer AND coach?! We’re getting into that too! I share my top picks of people who have mixed the worlds of consulting and influencing to build an empire.

In this episode, we’re chatting about:

The actual numbers and what I’ve seen influencers make from brand deals
How creating content as an influencer is different than creating content for fun
The toxic emphasis on upholding an ever-changing beauty standard
Why introverts may not love the world of influencing
People that are paving the way in the coaching sphere, influencing sphere, and who is combining the two

Want to send a voice note to the podcast and have Chelsea answer you on air? Do so ⁠HERE⁠.

Connect with me:

Website
1:1 Coaching
Mic Drop
Instagram
Slight Turbulence Substack
Want to launch a podcast? Grab my FREE cheat sheet right HERE.

Full transcript HERE

Don't forget to rate, review, and share in the group text. This podcast is free and ratings/reviews and shares are our currency.

--- Send in a voice message: https://podcasters.spotify.com/pod/show/in-my-non-expert-opinion/message Support this podcast: https://podcasters.spotify.com/pod/show/in-my-non-expert-opinion/support

251 odcinków