All about B2B, green-hushing and company culture with Georgia Halston, Halston Group

Leeds Business Podcast

This week we speak to Georgia Halston, Group CEO of the Halston Group.

Georgia tells us about launching her own business, buying another one to add on to it, how she established her company culture pillars BEFORE she employed any staff, all about ‘green hushing’ and some incredible stats about our Very own NHS.

The business surgery answers the question; "One of my key members of staff is causing a bad atmosphere in the team. She’s too important to sack. What can I do?"

For more information on our sponsors, YFM Equity Partners, please visit www.yfmep.com (and when you contact them tell them Phil from Leeds Business Podcast sent you!)

INTRODUCING GEORGIA HALSTON

Georgia Halston is the Group CEO of Halston Group. The Group consists of Halston B2B, a B2B marketing agency and Sustainability Partnerships, a company bringing about sustainable change within healthcare.

Georgia is also co-founder of No Code Lab, a group looking to raise the profile of the no code movement.

She has eight years’ experience running businesses and 15years in the marketing industry.

EPISODE HIGHLIGHTS

[00:01.45] Georgia’s early career up

[00:04:00] Launching a business

[00:09:15] Hiring staff and company culture pillars

[00:11:00] The first bump in the road

[00:15:00] Acquiring another business

[00:24:30] Sustainability Partners

[00:30:00] How to tell your green story

[00:37:00] Key learnings from your career

[00:40:00] Business Surgery

[00:44:00] The future of the business

6 KEY TAKEAWAYS & BUSINESS LEARNINGS

• Put your ego aside as the business owner; it’s not about you
• No-one is irreplaceable in your team
• Better to have a hole in the team than an arsehole in the team
• You’re not Chief Executive Officer; you’re Chief Energy Officer
• Leave the business purchase process to the experts
• Your headcount is not a key metric

4 BEST MOMENTS

“3% of all of the carbon in the UK is from the NHS

“The first company I worked with was a $15b, Fortune 500 company

“Even before I had staff I wrote down my core principles

“Have you ever heard of green-hushing”

VALUABLE RESOURCES FOR YOU

Website: www.leedsbusinesspodcast.com

LinkedIn - https://www.linkedin.com/company/leeds-business-podcast/

Work with Phil - www.philfraser.co.uk

* Website - https://halstongroup.co/

* LinkedIn - https://www.linkedin.com/in/georgia-halston-7b353128/

* Shout outs; https://imagecoltd.com/

https://www.thebiskery.com/ Use code ‘LBP20’ for 20% off your order

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YOU MAY ALSO LIKE (as mentioned)

https://leedsbusinesspodcast.com/podcast/sell-your-business/

https://leedsbusinesspodcast.com/podcast/carrie-rose-pt1/

https://leedsbusinesspodcast.com/podcast/the-biskery/

https://leedsbusinesspodcast.com/podcast/carrie-rose-pt2/

ABOUT YOUR HOST

Phil Fraser went from an accidental kitchen table start up, with no investment, all the way to multi-million pound sale to a PLC 18 years later. He’s travelled the full SME business journey of launch, growth, scale and exit.

As well as hosting the Leeds Business Podcast, Phil now works with ambitious SME-owners as a Business Sounding Board (think somewhere between Business Coach and Business Mentor). In simple terms, he’s ‘a pair of ears and an extra pair eyes’ for SME Owners helping them to be better at what they do. Phil’s mantra is It doesn’t need to be ‘lonely at the top’. He helps Business Owners to be better business owners, by helping with their clarity and focus.

As a Business Sounding Board, he gives SME Owners the time & space to regularly discuss their challenges and opportunities, with no sense of judgement or bias, and in complete confidence. This allows them to explore their options in full, culminating with a list of issues to address/clarify, a clear target in mind, a roadmap to success, and a renewed enthusiasm and confidence for the challenges ahead.

Want to work with Phil to help you? See www.philfraser.co.uk.

LEEDS BUSINESS PODCAST

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