MaxX & Love on their Debut Album, Working With A Label In 2024, Navigating Social Media

Sludge Underground Podcast

MaxX & Love, the electrifying music duo from South Africa, take us on an unforgettable journey behind the scenes of their debut album, "These Blues Might Get You Too." Through candid conversations, they reveal the painstaking yet exhilarating process of creating a full-length album in an era where singles and EPs dominate. From the creative spontaneity of coming up with a song in just 15 minutes during a rehearsal to the thoughtful debates that led to choosing "The Softest Heart" as their first single, this episode is a treasure trove for music enthusiasts who crave a deep dive into the artistry behind the melodies.
We also explore how the duo found invaluable support from their independent label and industry professionals like Matthew Fink, helping them navigate the complexities of studio recording and co-producing. Listen as Max and Love share fond memories of opening for the Black Cat Bones at Hell's Kitchen and jamming with Hot Sticks Mabuse, giving you a front-row seat to the vibrant music scene in Durban. They also address the pressures of maintaining an online presence, balancing social media with artistic integrity, and the crucial role of interpersonal connections in their journey.
Finally, we shine a light on Durban's evolving music scene and recommend key festivals like Splashy Fen and Balito Pro, perfect for experiencing live performances. Hear heartwarming stories of camaraderie within the music community, including a special mention of Majozi's generosity during a Cape Town gig. As we wrap up the episode, we encourage everyone to stream the album, check out their merchandise, and celebrate the passion and dedication that Max and Love bring to every note. Tune in for an episode filled with heart, soul, and the raw essence of music-making.

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