SPA Girls Podcast – EP450 – Interview with Melanie Harlow

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Branding, Marketing Books and Going All In with Small Town Romance

USA Today and #1 Amazon bestselling author Melanie Harlow writes sweet, sexy, feel-good romance. She is a powerhouse of publishing, starting in 2013 with historical romance to today where she focuses on small town contemporary romance.

In this incredible conversation, Melanie details her approach to:

How She Changed Her Approach To Publishing Commercially

Marketing & Branding
Making Intentional Decisions
Writing The Blurb First
How She Built Her Newsletter List
Learning From Reading
Backlist Promo Planning
Evergreen Ads
Hybrid Publishing

“I think about marketing before I write the book – it’s baked in.” ~ Melanie Harlow, SPA Girls Podcast EP450

About Melanie:

USA Today and #1 Amazon bestselling author Melanie Harlow writes sweet, sexy, feel-good romance. She likes her martinis dry, her heels high, and her history with the naughty bits left in. If she’s not writing or reading, she’s probably at Orangetheory or watching Schitt’s Creek again. She lifts her glass to readers from her home near Detroit, MI, where she lives with her husband, two daughters, and pet rabbit.

She is represented by Rebecca Friedman of Friedman Literary.

find Melanie at: melanieharlow.com

Resources Mentioned:

Elana Johnson’s Writing Killer Cover Copy

Elana Johnson’s SPA Girls Podcast Episode #227 and #228

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