Burger King :: Confusing times

Spotcast

Criação da David Madrid. Produção da Pickle Music NY.

O rádio é a adaptação do filme de TV, ou ele vem antes como inspiração? Difícil saber. Neste caso, a campanha funciona tão bem com imagem como sem ela. Com a vantagem que, no rádio, você pode criar vários personagens, sem preocupar com orçamento.

TREVO, SIMON AND SARAH

These are confusing times.

Trevor is in shorts, going through a midlife crisis or he's just getting caught up in an entire world crisis?

He's confused.

Should he still get a motorbike?

Simon and Sarah had a baby, and now everyone asks when the next one is coming.

Simon and Sarah are confused. What's wrong with this one?

These are confusing times.

The perfect time for the Burger King Impossible Whopper.

A Whooper made without beef but tastes just like... a Whooper.

I think so.

TERENCE AND DUSTIN

It's all so confusing nowadays. Terence knows that shaking hands is not ok, but bumping elbows is. Terence also knows that he should sneeze into his elbow. Now Terence is confused.

Dustin bought a book on climate change, but it's shipped from England by plane wrapped in plastic. Now he's confused. Vegan shoes?

Confused.

It's all so confusing.

Which makes it the perfect time for the Burger King Impossible Whopper.

A Whooper without beef that tastes just like... a Whooper. I mean... what?

FIONA AND STARTUPS

Everything is confusing these days. Fiona's mom sent her a sad link about an animal shelter. Does she hit the like button or... What now? She's confused.

Are startups still starting? Is there a word for not starting startups? Is it working from home or living at work? Confused.

These are confusing times.

Which is just about the right time to have the Burger King Impossible Whopper.

A Whooper made without beef that tastes just like... a Whooper. Confused.

TRUDY AND JAMES

It's confusing out there.

Trudy wants to go to the office tomorrow. She needs that work-life separation.

But she also needs to work in pyjamas. Works as... nothing.

She's confused.

James wants to call his old man, old man, but calling someone old is wrong, right? It's ok to be old, just not to be called old. Is it an adjective to be the problem?

He's confused.

These are confusing times.

Which is just about the right time to have the Burger King Impossible Whopper.

A Whooper made without beef that tastes just like... a Whooper. I don't know.