Systems for Creatives | Consistent Content Planning Strategy, Productivity for Entrepreneurs, Grow Your Business
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47 | No One Buying Your Course or Service? 3 Messaging Mistakes Causing Dream Clients to Scroll Past Your Offer (And Drop 3K on Someone Else!)
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Are you putting in the effort to create great content, but it feels like your dream clients just aren’t biting? You’re showing up, sharing your expertise, but sales are slow—or non-existent. Meanwhile, you see others selling out their high-ticket offers, and you’re left wondering: What are they doing differently?
Let's get real about why No One Buying Your Course or Service, the 3 Messaging Mistakes Causing Dream Clients to Scroll Past Your Offer (And why they'd Drop 3K on Someone Else!)
If that sounds familiar, this episode is exactly what you need. We’re diving into why your content isn’t converting and the hidden messaging mistakes that might be pushing your dream clients away. Spoiler: It’s not your price—or even your offer.
Here’s what you’ll take away from this episode:- Why Your Messaging Isn’t Landing: Discover the core reasons your audience might not be connecting with your content.
- The 3 Messaging Mistakes Blocking Sales: These common issues could be stopping your dream clients from seeing the value of your offer.
- What Your Audience Really Needs: Learn how to validate their struggles, inspire confidence, and connect with them emotionally.
- Your High Differentiation Value: The key to standing out in your niche and showing your clients why you’re the solution they’ve been searching for.
- Practical Steps to Fix Your Content: Clear, actionable advice to align your messaging and start converting dream clients.
[00:00:00] Why your course or service isn’t selling (hint: it’s not your price).
[00:01:30] The emotional frustration of seeing others succeed while you struggle.
[00:03:45] My story of finding my true zone of genius—and how it changed my messaging.
[00:06:00] The real reason clients buy from others (it’s about unmet emotional needs).
[00:08:30] The 3 messaging mistakes causing your audience to scroll past.
[00:13:00] Why “quick wins” aren’t enough and how to connect deeply instead.
[00:17:30] Actionable steps to craft messaging that resonates and converts.
[00:19:00] The power of high differentiation value and why it’s your superpower.
[00:20:00] Ready to fix your content? How the Signature Content Series helps you create messaging that works.
If you’re tired of shouting into the void and you’re ready to create messaging that deeply connects and converts, the Signature Content Series is your next step. Inside, you’ll uncover your unique value, align your messaging with your audience’s journey, and craft a content system that works.
⏳ Limited to just 15 spots! Apply here before they’re gone.
Join the Black Friday waitlist:💡 Join the Black Friday waitlist for early access to my best deals: jamiejohansson.com/deals.
📲 Let’s Chat: DM me on Instagram @productivityforcreatives with your questions or takeaways.
🎧 Love the Episode? Subscribe to the podcast for more actionable advice to elevate your content strategy.
This episode is all about identifying and fixing the gaps in your messaging so you can finally start booking those dream clients. Because your audience doesn’t need more content—they need the right content. Let’s make it happen! 💡
What's next?
>> Snag your FREE Guide: Batch 30-Days of Authentic Content for your business (+My FAVE AI Prompts!): https://jamie-johansson.mykajabi.com/authentic-content-fix
>> Watch the FREE MASTERCLASS: Creating Content for Your DREAM CLIENT, here: jamie-johansson.mykajabi.com/masterclass (Ps. This is NOT a webinar - but a 25-minute training taken straight from my paid Creative Content Fix Workshop that you'll love!)
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More of a visual person? Watch this episode + sub on YouTube, here: youtube.com/@officialjamiejohansson
And come say Hi in the comments!
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Website: https://jamiejohansson.com/
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