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S2 E3 | Standing Out In A Crowded Space - Pete Lucchesi & Cory Fahey (Streaker Sports)
Manage episode 409413787 series 2859044
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In Episode 3 of Season 2, we chat to Pete Lucchesi & Cory Fahey - Creative Director & Co-Owners of Streaker Sports.
Streaker Sports are a young start-up with some serious USP's, operating in a very crowded space within US-sports apparel supply and manufacture. Dedicated to telling the unique stories of sports culture, with their own unique vintage style, they're starting to find some great traction in a number of US markets. We hear how the first years have been for Streaker, and how staying true to themselves is a core part of allowing them to stand out from the crowd.
We discuss the unique appeal of their vintage collections, as well as their focus on a number of key niche licensing opportunities. Hear how the brand have tapped into licensed partnerships with USA Hockey, USA Lacrosse & Wiffle Ball. We dive deeper into their chase for the licensed IP of Peanuts and what it took to get a response to their long-game approach.
Recently the brand have had major success with a vast number of college licenses. We find out how these opportunities come about and what it takes in order to bring their unique style to these iconic educational brands. You won't believe the access Streaker Sports get to the archive vaults!
We also discuss one of the more obscure licenses - Zamboni, and how the brand are hooked by the cultural impact the Zamboni has had on the beloved game of hockey. Their passion runs deep with every license they operate.
Purveyors of Sports Culture is a very apt tagline to this brand. You'll truly love their story.
In partnership with Streaker Sports, the official podcast sponsor of That Sports Merch Podcast. Check out www.streakersports.com and use code SPORTSMERCH15 for 15% off site-wide.
Streaker Sports are a young start-up with some serious USP's, operating in a very crowded space within US-sports apparel supply and manufacture. Dedicated to telling the unique stories of sports culture, with their own unique vintage style, they're starting to find some great traction in a number of US markets. We hear how the first years have been for Streaker, and how staying true to themselves is a core part of allowing them to stand out from the crowd.
We discuss the unique appeal of their vintage collections, as well as their focus on a number of key niche licensing opportunities. Hear how the brand have tapped into licensed partnerships with USA Hockey, USA Lacrosse & Wiffle Ball. We dive deeper into their chase for the licensed IP of Peanuts and what it took to get a response to their long-game approach.
Recently the brand have had major success with a vast number of college licenses. We find out how these opportunities come about and what it takes in order to bring their unique style to these iconic educational brands. You won't believe the access Streaker Sports get to the archive vaults!
We also discuss one of the more obscure licenses - Zamboni, and how the brand are hooked by the cultural impact the Zamboni has had on the beloved game of hockey. Their passion runs deep with every license they operate.
Purveyors of Sports Culture is a very apt tagline to this brand. You'll truly love their story.
In partnership with Streaker Sports, the official podcast sponsor of That Sports Merch Podcast. Check out www.streakersports.com and use code SPORTSMERCH15 for 15% off site-wide.
Join our LinkedIn community by following our ThatSportsMerchPodcast page.
Host: Lee Hyde
Co-Host: Matt Hudson
21 odcinków
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