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Strategic TV Advertising For B2B Marketers
Manage episode 296031557 series 2901019
Treść dostarczona przez James Rostance. Cała zawartość podcastów, w tym odcinki, grafika i opisy podcastów, jest przesyłana i udostępniana bezpośrednio przez James Rostance lub jego partnera na platformie podcastów. Jeśli uważasz, że ktoś wykorzystuje Twoje dzieło chronione prawem autorskim bez Twojej zgody, możesz postępować zgodnie z procedurą opisaną tutaj https://pl.player.fm/legal.
Connected TV , or CTV for short is how nearly the majority of us watch or consume television.
Previously, television advertising only really suited B2C brands.
But CTV offers advertisers the ability to target customers in a way which traditional linear broadcast television never could.
With online advertising becoming more crowded by the day, CTV offers the opportunity for more focused attention in a relatively uncluttered space.
So if you’re up for exploring new possibilities, you may well find that incorporating a television advertising campaign into your marketing mix might not sound as crazy as it previously would have.
This week with live from Sarisota, Florida with Hamid Qayyum!
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You can connect with Hamid Qayyum here:
https://www.stirista.com/
https://www.linkedin.com/in/hamidq/
Are you a B2B marketer? Connect with me on Linkedin:
https://www.linkedin.com/in/jamesrostance/
And if you're interested in getting the edge in B2B marketing, check out my free eBook on the hottest new concept... Story Selling Case Studies:
https://casestudies.uk
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