133 | Is Your Brand Experience Attracting Or Repelling Clients? Here's How to Create a Consistent Brand Experience With Alicia Bauer
Manage episode 423019937 series 3249577
Branding and client experience are important as a wedding pro, and today, we are talking about where the two meet! In this episode, I'm chatting with Ally B of Ally B Designs all about the elements of brand experience, the role of branding in attracting ideal clients, the impact of templates on brand consistency, and the significance of customer service in the wedding industry.
On this episode of The Power in Purpose Podcast:
00:00 Introduction to Brand Experience for Wedding Professionals
03:45 Understanding Brand Experience and Its Importance
06:20 The Impact of Templates on Brand Consistency
09:42 Key Elements of a Strong Brand in the Wedding Industry
13:32 The Significance of Customer Service and Customer Experience
19:17 Auditing the Brand Experience for Improvement
25:28 Understanding Client Behavior and Good Client Communication
27:34 Creating a Consistent Brand Experience Across All Touch Points
38:31 The Role of Team Members in Representing the Brand and Consistency
43:29 Messaging, Values, and Interactions as Part of the Brand
49:14 The Importance of a Memorable Brand in the Saturated Wedding Industry
Thanks for tuning into today’s episode of The Power in Purpose Podcast. I want to know what your biggest takeaway was. Head to my Instagram and answer the question of the episode @candice.coppola
SHOW NOTES: http://www.powerinpurposepodcast.com
GET ON THE WEDDINGPRO INSIDERS WAITLIST: Ready to transform your business? Learn more about WeddingPro Insiders, my high-impact mastermind for wedding pros https://weddingproinsiders.com
SHOW SPONSORS:
Learn more about Honeybook & Get 50% Off: http://candicecoppola.com/honeybook
Sign-Up for Flodesk & Get 50% Off: http://candicecoppola.com/flodesk
JOIN ME INSIDE THE PLANNER’S PLAYBOOK: Learn my secret framework for planning, designing, and coordinating magazine-worthy weddings like a pro https://plannersplaybook.com
CONNECT WITH ME:
http://instagram.com/candice.coppola
145 odcinków