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Quick Take - Transforming Business Through Gratitude with Appreciation Advocate Steve Buzogany
Manage episode 427167138 series 2504329
Quick Take - (Full Episode - #99 - Link Below to Full Episode)
In this episode, we speak with Steve Buzogany, a strategic appreciation expert, who shares his insights on how gratitude and gift-giving can strengthen customer relationships and generate referrals, leading to business success.
Steve is a real estate professional operating out of Philadelphia, and has worked with some of the top sales teams in the country, including those at Berkshire Hathaway, Keller Williams, and RE/MAX. He is also the CEO and Founder of The Appreciation Advocate.
Too many real estate professionals focus too much on acquiring new customers while forgetting to nurture and appreciate their existing ones. To correct this, Steve suggests implementing a strategic appreciation plan that includes regularly showing gratitude to customers, personalizing interactions, and offering thoughtful gifts that demonstrate genuine care and consideration.
Steve shares his six secrets of gift-giving that can lead to a massive increase in referrals, including personalization, surprise, quality, timing, thoughtfulness, and emotional connection.
And despite being a diehard Philadelphia Eagles fan, we really enjoyed speaking with Steve and don't fault him for that.
Things we discussed in this episode:
- How and why Steve started The Appreciation Advocate
- The surprising ROI of gratitude
- Maintaining top customer relationships through thoughtfulness
- Poisoning customer relationships and how to correct them
- The six criteria of a good gift
- How giving gifts allows for natural conversation openers.
- Categories of bad gifts that might poison relationships
- Why you should stretch your gift-giving budget out throughout the year
- When are the best times to gift gifts to clients?
- Why Steve "attacks the kitchen" with the thoughtful gifts that he gives
- How to tastefully use gift-giving to re-activate older leads
:: Link to Full Episode - https://youtu.be/P8IZVRs6sLs
Where you can find Steve:
LinkedIn - https://www.linkedin.com/in/stephen-buzogany/
Website - https://appreciationadvocate.com/strategicappreciation
Facebook - https://www.facebook.com/stephenbuzogany
Email - steve@appreciationadvocate.com
Join Jason Muth from Straightforward Short-Term Rentals and Attorney / Broker Rory Gill of NextHome Titletown and UrbanVillage Legal in Boston, Massachusetts for another episode of The Real Estate Law Podcast!
#realestatepodcast #nexthome #humansoverhouses #realestate #realestatelaw #realestateinvesting #realestateinvestor #realestateagent #giftgiving #thoughtfulness #customerrelationships #gratitude
Follow Us!
Join Jason Muth of Prideaway Stays and Straightforward Short-Term Rentals and Real Estate Attorney / Broker Rory Gill for another episode of The Real Estate Law Podcast!
Following and subscribing to The Real Estate Law Podcast not only ensures that you'll get instant updates whenever we release a new episode, but it also helps us reach more people who could benefit from the valuable content that we provide.
The Real Estate Law Podcast Website and on Instagram and YouTube
Prideaway Stays Website and on Facebook and LinkedIn
Straightforward Short-Term Rentals Website and on Instagram
Attorney Rory Gill on LinkedIn
Jason Muth on LinkedIn
This podcast and these show notes are not legal advice, but we hope you find both entertaining and informative.
Hospitality.FM
The Real Estate Law Podcast is part of Hospitality.FM, a podcast network dedicated to bringing the best hospitality-focused podcasts to those in and around the industry, from Food + Beverage, Guest Experience, Diversity & Inclusion, Tech, Operations, Hotels, Vacation Rentals, Real Estate Law, and so much more!
208 odcinków
Manage episode 427167138 series 2504329
Quick Take - (Full Episode - #99 - Link Below to Full Episode)
In this episode, we speak with Steve Buzogany, a strategic appreciation expert, who shares his insights on how gratitude and gift-giving can strengthen customer relationships and generate referrals, leading to business success.
Steve is a real estate professional operating out of Philadelphia, and has worked with some of the top sales teams in the country, including those at Berkshire Hathaway, Keller Williams, and RE/MAX. He is also the CEO and Founder of The Appreciation Advocate.
Too many real estate professionals focus too much on acquiring new customers while forgetting to nurture and appreciate their existing ones. To correct this, Steve suggests implementing a strategic appreciation plan that includes regularly showing gratitude to customers, personalizing interactions, and offering thoughtful gifts that demonstrate genuine care and consideration.
Steve shares his six secrets of gift-giving that can lead to a massive increase in referrals, including personalization, surprise, quality, timing, thoughtfulness, and emotional connection.
And despite being a diehard Philadelphia Eagles fan, we really enjoyed speaking with Steve and don't fault him for that.
Things we discussed in this episode:
- How and why Steve started The Appreciation Advocate
- The surprising ROI of gratitude
- Maintaining top customer relationships through thoughtfulness
- Poisoning customer relationships and how to correct them
- The six criteria of a good gift
- How giving gifts allows for natural conversation openers.
- Categories of bad gifts that might poison relationships
- Why you should stretch your gift-giving budget out throughout the year
- When are the best times to gift gifts to clients?
- Why Steve "attacks the kitchen" with the thoughtful gifts that he gives
- How to tastefully use gift-giving to re-activate older leads
:: Link to Full Episode - https://youtu.be/P8IZVRs6sLs
Where you can find Steve:
LinkedIn - https://www.linkedin.com/in/stephen-buzogany/
Website - https://appreciationadvocate.com/strategicappreciation
Facebook - https://www.facebook.com/stephenbuzogany
Email - steve@appreciationadvocate.com
Join Jason Muth from Straightforward Short-Term Rentals and Attorney / Broker Rory Gill of NextHome Titletown and UrbanVillage Legal in Boston, Massachusetts for another episode of The Real Estate Law Podcast!
#realestatepodcast #nexthome #humansoverhouses #realestate #realestatelaw #realestateinvesting #realestateinvestor #realestateagent #giftgiving #thoughtfulness #customerrelationships #gratitude
Follow Us!
Join Jason Muth of Prideaway Stays and Straightforward Short-Term Rentals and Real Estate Attorney / Broker Rory Gill for another episode of The Real Estate Law Podcast!
Following and subscribing to The Real Estate Law Podcast not only ensures that you'll get instant updates whenever we release a new episode, but it also helps us reach more people who could benefit from the valuable content that we provide.
The Real Estate Law Podcast Website and on Instagram and YouTube
Prideaway Stays Website and on Facebook and LinkedIn
Straightforward Short-Term Rentals Website and on Instagram
Attorney Rory Gill on LinkedIn
Jason Muth on LinkedIn
This podcast and these show notes are not legal advice, but we hope you find both entertaining and informative.
Hospitality.FM
The Real Estate Law Podcast is part of Hospitality.FM, a podcast network dedicated to bringing the best hospitality-focused podcasts to those in and around the industry, from Food + Beverage, Guest Experience, Diversity & Inclusion, Tech, Operations, Hotels, Vacation Rentals, Real Estate Law, and so much more!
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