Przejdź do trybu offline z Player FM !
Keyword Gap Analysis and Branding: Follow Through Fridays
Manage episode 436881998 series 3347766
Join me as I walk through the practical steps I took after my conversation with Erika Varangouli, an expert in content marketing, SEO, and branding at Riverside.fm.
Key Takeaways:
- Integrating SEO with Branding:
- Erika emphasized the importance of aligning SEO with branding. Inspired by her advice, I started using customer reviews in ChatGPT to create better product descriptions.
- Customer-Centric Content:
- One new idea is to include a section in my thank-you emails that addresses potential issues, like delayed deliveries, to reassure customers and reduce their stress.
- SEO Strategy Evaluation:
- Erika’s suggestion to regularly evaluate and adjust SEO strategies led me to create a monthly data day for the SEO Squad.
- Keyword Gap Analysis:
- After Erika mentioned the importance of competitor analysis, I used Ubersuggest to identify keyword gaps between my website and competitors.
- Data-Driven Adjustments:
- I’m now more committed to making data-driven decisions, regularly searching for new keywords and staying open to refining my strategy.
Listener Action Items:
- Use customer feedback to enhance your product descriptions and align them with your brand’s voice.
- Set aside time each month to review your SEO data and make strategic adjustments.
- Perform a keyword gap analysis to discover new opportunities to rank in search results.
Connect with Me:
- Website: Simple and Smart SEO Show
- Email: hello@simpleandsmartseo.com
If you're looking for a unique, handcrafted way to spruce up your home or office, then Collage and Wood is the perfect place for you!
We offer a range of beautiful wooden signs that are perfect for any occasion. Our talented team of artists will work with you to create a sign that perfectly suits your needs. So why wait? Visit Collage and Wood today!
Search the Simple and Smart SEO Show podcast FREE for something you heard!
Join the SEO Squad
Apply to be my podcast guest! 🎙️ Don't forget to Put your pitch topic in the subject line!
AFFILIATE LINKS:
Start your Shopify Store!
Get Carry (formerly Ocho): the best retirement resources for entrepreneurs!
Note:
If you make a purchase using some of my links, I make a little money.
But I only ever share products, people, & offers I trust & use myself!
Rozdziały
1. Untitled project from SquadCast (00:00:00)
2. Introduction and Welcome (00:00:19)
3. Key Takeaways from Erika Varangouli's Episode (00:00:54)
4. Implementing Customer-Centric Content (00:01:37)
5. Evaluating and Adjusting SEO Strategies (00:03:11)
6. Conclusion and Final Thoughts (00:05:03)
163 odcinków
Manage episode 436881998 series 3347766
Join me as I walk through the practical steps I took after my conversation with Erika Varangouli, an expert in content marketing, SEO, and branding at Riverside.fm.
Key Takeaways:
- Integrating SEO with Branding:
- Erika emphasized the importance of aligning SEO with branding. Inspired by her advice, I started using customer reviews in ChatGPT to create better product descriptions.
- Customer-Centric Content:
- One new idea is to include a section in my thank-you emails that addresses potential issues, like delayed deliveries, to reassure customers and reduce their stress.
- SEO Strategy Evaluation:
- Erika’s suggestion to regularly evaluate and adjust SEO strategies led me to create a monthly data day for the SEO Squad.
- Keyword Gap Analysis:
- After Erika mentioned the importance of competitor analysis, I used Ubersuggest to identify keyword gaps between my website and competitors.
- Data-Driven Adjustments:
- I’m now more committed to making data-driven decisions, regularly searching for new keywords and staying open to refining my strategy.
Listener Action Items:
- Use customer feedback to enhance your product descriptions and align them with your brand’s voice.
- Set aside time each month to review your SEO data and make strategic adjustments.
- Perform a keyword gap analysis to discover new opportunities to rank in search results.
Connect with Me:
- Website: Simple and Smart SEO Show
- Email: hello@simpleandsmartseo.com
If you're looking for a unique, handcrafted way to spruce up your home or office, then Collage and Wood is the perfect place for you!
We offer a range of beautiful wooden signs that are perfect for any occasion. Our talented team of artists will work with you to create a sign that perfectly suits your needs. So why wait? Visit Collage and Wood today!
Search the Simple and Smart SEO Show podcast FREE for something you heard!
Join the SEO Squad
Apply to be my podcast guest! 🎙️ Don't forget to Put your pitch topic in the subject line!
AFFILIATE LINKS:
Start your Shopify Store!
Get Carry (formerly Ocho): the best retirement resources for entrepreneurs!
Note:
If you make a purchase using some of my links, I make a little money.
But I only ever share products, people, & offers I trust & use myself!
Rozdziały
1. Untitled project from SquadCast (00:00:00)
2. Introduction and Welcome (00:00:19)
3. Key Takeaways from Erika Varangouli's Episode (00:00:54)
4. Implementing Customer-Centric Content (00:01:37)
5. Evaluating and Adjusting SEO Strategies (00:03:11)
6. Conclusion and Final Thoughts (00:05:03)
163 odcinków
Tutti gli episodi
×Zapraszamy w Player FM
Odtwarzacz FM skanuje sieć w poszukiwaniu wysokiej jakości podcastów, abyś mógł się nią cieszyć już teraz. To najlepsza aplikacja do podcastów, działająca na Androidzie, iPhonie i Internecie. Zarejestruj się, aby zsynchronizować subskrypcje na różnych urządzeniach.