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E19: Digital Metamorphosis: The Eureka Forbes Story
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What happens when an experienced tech leader takes charge of a legacy consumer durable brand's digital makeover? Expect resistance from existing team members, unconventional hiring, and a total overhaul of internal and external systems. But that's not all! Discover how they empower their teams to leverage data for an unparalleled customer experience and retention strategy. Witness Eureka Forbes's metamorphosis first-hand in this episode.
- (00:00) - Introduction
- (02:03) - Core of Eureka Forbes' Digital Transformation
- (05:24) - Balancing Business Outputs and Tech Features in Tech Selection
- (08:46) - Architecting for Flexibility in Systems Integration
- (12:17) - Choosing Between Monolithic and Assembled Stacks
- (15:33) - Defining Core vs. Non-Core Elements in Transformation Journeys
- (19:16) - Prioritizing Customer Experience, Data, and Core Solutions for Success!
- (22:52) - Aligning Business Goals for Successful Milestones
- (27:21) - Two-Week Releases and Beyond: Navigating the Digital Transformation
- (32:11) - Navigating the People Side and Pioneering New Talent Acquisition
- (39:43) - Grooming Digital Leaders and Fostering Growth
- (42:32) - Empowering Digital Transformation: Insights from a Tech Leader
- (49:12) - Syncing Marketing & Product Teams
- (01:00:00) - Overcoming Limitations for Digital Success
- (01:03:43) - Unleashing the Power of Data for Business Success
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