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Power Kid Podcast: Talking Toys with Todd Rywolt of Rollplay
Manage episode 290523838 series 2911906
Treść dostarczona przez The Toy Book by Adventure Media & Events and The Toy Book by Adventure Media. Cała zawartość podcastów, w tym odcinki, grafika i opisy podcastów, jest przesyłana i udostępniana bezpośrednio przez The Toy Book by Adventure Media & Events and The Toy Book by Adventure Media lub jego partnera na platformie podcastów. Jeśli uważasz, że ktoś wykorzystuje Twoje dzieło chronione prawem autorskim bez Twojej zgody, możesz postępować zgodnie z procedurą opisaną tutaj https://pl.player.fm/legal.
In this week's episode of the "Power Kid Podcast," host Phil Albritton of Power Kid Design speaks with Todd Rywolt, vice president of sales at marketing at Rollplay, a leader in innovative powered ride-on toys.
On the show, Albritton delves into Rywolt's origin story, which includes a 16 year run at Kenner and Hasbro where he worked to develop toy lines for fan-favorite franchise brands including Batman, Jurassic Park, and the relaunch of Star Wars in 1995. The conversation moves into present-day and the unique market in which Rollplay operates. Rywolt offers insight into what retailers and consumers are looking for in a great ride-on toy, and how the company works in collaboration with top automakers — such as Mini and Porsche — to develop and design unforgettable products. Finally, Rywolt unpacks the details behind Rollplay's ultimate product strategy: Ride, Drive, Perform
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