Power Kid Podcast: The Toy Association's Anna Yudina on the Genius of Play and Beyond
Manage episode 290523812 series 2911906
In this week's episode of the "Power Kid Podcast," host Phil Albritton of Power Kid Design speaks with Anna Yudina, senior director of marketing initiatives at The Toy Association.
On the show, Yudina discusses the backstory of The Toy Association and her work leading the consumer-facing Genius of Play program. Additionally, Albritton and Yudina discuss the ways that the Association has pivoted to reach families throughout the pandemic. Finally, the duo delves into the STEAM Strategic Initiative and the process behind choosing winners for the upcoming Toy of the Year (TOTY) Awards.
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