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Meta-versity
Manage episode 323488933 series 3330684
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Ok Marketeers, for those of you still wondering WTF is up with this whole Metaverse conversation, The Two Marketeers are dedicating this episode to breaking it down for you. Lindsay eagerly enrolls in The Two Marketeers 'Meta-versity' where Sean schools her on all things Metaverse. However, when push comes to shove, Lindsay flips the script to teach Sean a thing or two herself.
Follow their less-than-formal curriculum as Lindsay and Sean dive into everything from the basic definition of what (they think) the Metaverse actually is, to the experiences currently being had within it, to the brands that are dipping their toes in its virtual waters. Bonus feature: Sean shares his tidy 'Top 5' on why the Metaverse such a hot topic today.
As a follow up to this episode, The Two Marketeers have dropped the hint that they will be developing a part two to this educational, and of course entertaining, experience with a 'What the Metaverse Means for Brands' episode. Stay tuned for that later this season.
See you in the Metaverse, Marketeers.
For reference:
Harvard Business Review, "How Brands Can Enter the Metaverse"
Forbes, "The Metaverse Is A $1 Trillion Revenue Opportunity. Here’s How To Invest..."
Wikipedia, "Metaverse"
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