Creating Innovative Tools To Transform The Beauty Industry with Jen Sugermeyer, ATA Cosmetics

The Wild Party

In this episode of The Wild Party Podcast, we dive into the motivating journey of Jen Sugermeyer, founder of ATA Cosmetics, a brand redefining beauty with its innovative, sustainable approach. After a successful career in IT leadership, Jen made a bold move to reinvent herself as an entrepreneur, channeling her passion for personal development and wellness into the creation of a vegan beauty brand.

Jen shares her personal story of overcoming addiction, finding sobriety, and how those experiences led her to write three self-help books focused on confidence, boundaries, and resetting one’s life. She discusses how her journey shaped the launch of ATTA Cosmetics and the innovative Jade Applicator—a tool that combines skincare and makeup application, promoting sustainability in the beauty industry.

Listen to Jen's full story and discover how she's using her brand to empower others on their wellness journeys.

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Shop at https://www.atacosmetics.com/

Follow Jen on Instagram at https://www.instagram.com/jensugermeyer/

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If you are an entrepreneur or professional who would like to be on this podcast, please visit BoomtownMarketing.com and click on PODCAST. https://www.boomtownmarketing.com/podcastWe believe that every business has the potential to change the world for good and we want to support our community to help make the world more ethical, compassionate and sustainable for all future generations to come. And if you are looking to build your business no matter what level you are at now, request your free marketing consultation at BoomtownMarketing.com and click GET STARTED. https://www.boomtownmarketing.com/get-started