Pivoting A 3rd Generation Business Into A Private Equity "Platform" | Derek Gaskins

The Wise Exit

E39: Today our guest is Derek Gaskins, a good friend and founder of Retail Bloom (now Blue Wheel Media), a full service e-commerce and digital marketing company, which Derek created inside the walls of his family's third generation business, Aleva Stores. Derek grew this business quickly and then separated it from his family's business to sell it to a private equity firm in a very creative and lucrative transaction.

Derek is an e-commerce and digital marketing visionary and in today's discussion shares his advice on how to value a business inside a parent company, when to sell your business, and how to structure a transaction to really bet on the future.

Where To Find Todd Sullivan (Host):

• LinkedIn: https://www.linkedin.com/in/toddfsullivan/
• Twitter: https://twitter.com/Todd_Sullivan

Where To Find Derek Gaskins (Guest):

• LinkedIn: https://www.linkedin.com/in/dgaskins/
• Twitter: https://twitter.com/derekgaskins

Episode 39 Required Reading, Listening & Viewing:

• Aleva Stores
• Blue Wheel (formerly Retail Bloom)
• The Story of Aleva Stores - Derek Gaskins on the The Pre W. Smith Show
• Unveiling the Power of Rollover Equity

Thanks so much for joining us this week. Want to subscribe to the CASHING OUT PODCAST? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!