Helping clients use mobile marketing to creative targeted advertising campaigns.
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VB Engage - Mobile, Marketing, & Technology Podcast from VentureBeat
Stewart Rogers & Travis Wright
A brutally honest look at marketing and mobile engagement, plus interviews with some of the brightest minds around technology, social media, marketing technology, MarTech, and customer experience. Hosted by VentureBeat's Stewart Rogers and Travis Wright.
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This Week in Location Based Marketing (Video) | Mobile marketing | context marketing | smartphone marketing | SMS marketing | context-based marketing
Rob Woodbridge
Join your hosts Rob Woodbridge from UNTETHER.tv and Asif Khan from TheLBMA.com as they discuss the most relevant stories in the location-based marketing and mobile industry.
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Paintless Mentor Podcast | Paintless Dent Repair Training | Automotive Repair Marketing | Mobile Marketing
Derek Olson, Tim Olson
Learning Paintless Dent Repair and getting business was hard. It doesn’t need to be, especially when you discover interesting things from other fields. Things which at first do not appear related at all. This Podcast will make these connections to marketing and selling your service, and yes, to pushing dents.
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Look around. Every single person next to you or in front of you is using a mobile device of some sort. Your challenge as a business owner is to get in front of your target customer and mobile is one of the most effective and affordable ways to do it. This show is dedicated to bringing tactical ways to bring business to your business through mobile and is hosted by Rob Woodbridge or UNTETHER.tv and Greg Hickman of MobileMixed.com.
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Updates, Ideas & Reviews of Mobile Wallet Marketing platforms, best practices, most effective methods.
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Digitais do Marketing » Marketing Digital | SEO | SEM | Mídias Sociais | Mobile | Noticias
Yuri Moreno
No Podcast do Digitais do Marketing nós falamos sobre todos os assuntos relacionado a nossa comunidade de Marketing Digital. Entrevistas com profissionais do marketing e empreendedores de sucesso trazem as técnicas e dicas dessa feras diretamente para você enquanto o DDM Responde ataca as dúvidas mais comuns da comunidade.
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PM102 - We Got a 1-Star Review and Its Your Fault!
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Paintless repair always gets good reviews. Touch up does not. Is there something we are doing to cause problems for our customers? What can you do to protect your business? SHOWNOTES
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Digital Hustle: Networking at Virtual Conferences (ep 117)
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Show Notes | Episode 117 | Digital Hustle: Networking at Virtual Events | Episode Link URL – https://dominoresearch.com/podcast/digital-hustle | Mastering the art of the digital hustle just takes a little bit of planning and preparation, so get it done before you start networking at the next virtual event you are attending.…
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The New Normal: One Idea for Restarting Your Small Business (ep 116)
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Show Notes | Episode 116 | Using Mobile Notifications to Ease Customers into the 'New Normal' | Episode Link URL – https://dominoresearch.com/podcast/new-normal | Mobile notifications are a targeted way to successfully ease customers back into patronizing your business for what passes as the 'new normal'.…
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Restaurant Delivery Apps in the Coronavirus Era (ep 115)
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Show Notes | Episode 115 | Restaurant Delivery Apps in the Coronavirus Era | Episode Link URL – https://dominoresearch.com/podcast/restaurant-delivery-apps | Restaurant delivery apps are all the rage, but are they actually helping restaurant owners and workers or are they just in it for themselves?Autor: DominoResearch.com
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Distance Marketing: 3 Reasons Why Mobile Works (ep 114)
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Show Notes | Episode 114 | 3 Reasons: Why Mobile Works for Distance Marketing| Episode Link URL – https://dominoresearch.com/podcast/3-reasons-distance-marketing | In our strange new reality, #DistanceMarketing is the new normal. Learn to use it to grow your business.Autor: DominoResearch.com
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Show Notes | Episode 11 | The Emoji Factor Returns | Episode Link URL – https://dominoresearch.com/podcast/emoji-factor-returns | Emojis are coming on stronger than ever before - they've invaded our DMs, posts, texts, and our lives! Where do they come from and what do they mean?Autor: DominoResearch.com
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Mobile Reach: Marketing in a New Era (ep 112)
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Show Notes | Episode 112 | Mobile Reach: Marketing in a New Era | Episode Link URL – https://dominoresearch.com/podcast/mobile-reach | With the corona virus in full swing since our last episode, we're talking about how to leverage mobile to create a more hands off, yet meaningful, relationship with customers and prospects. Welcome to the era of #di…
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The State of Retail 2020 – March Numbers are In (ep 111)
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Show Notes | Episode 111 | The State of Retail 2020 | Episode Link URL – https://dominoresearch.com/podcast/state-of-retail-2020 | Hazel weighs in this week with some new numbers and a few thoughts about the NRF Big Show. Listen to The State of Retail 2020 and find out more.Autor: DominoResearch.com
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Google Easter Eggs? Not Exactly A Bakers Dozen. (ep 110)
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Show Notes | Episode 110 | Google's Not So Easter Eggs | Episode Link URL – https://dominoresearch.com/podcast/google-easter-eggs | Kim was recently playing around on Google (or more accurately procrastinating) when she stumbled into a few neat tricks that aren't exactly Easter Eggs.Autor: DominoResearch.com
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5G – The Good, the Bad, and the Privacy Issues (ep 109)
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Show Notes | Episode 109 | 5G - The Good, the Bad, and the Privacy Issues | Episode Link URL – https://dominoresearch.com/podcast/5g-good-bad-privacy-issues | The imminent arrival of 5G internet connectivity is being heralded as a game changer for many industries. Will your privacy survive though?Autor: DominoResearch.com
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Weird Ad Campaigns from Top Brands (ep 108)
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Show Notes | Episode 108 | Weird Ad, Marketing & Branding Campaigns | Episode Link URL – https://dominoresearch.com/podcast/weird-ad-campaigns-top-brands | Today we are talking through some examples of weird ad campaigns from some of the top brands and agencies - join us for a laugh!Autor: DominoResearch.com
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Major media needs to look at themselves and not Facebook
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PM101- Sullivan PDR Estimator owner Jim Sullivan
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By the time the storm was over and they fixed all the cars, Jim and his partner lost $25,000. Each. The worst part? It didn't have to happen. Jim even saw it coming. At one point, he suggested the body shop should sign the invoices on all the cars. “Oh no, Dusty always pays.” Only this time, Dusty didn’t pay. Why did Jim Sullivan tell us this story…
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PM100: Hire a Robot to Run Your PDR Office?
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Customers are the lifeblood of your paintless business. Would you trust your interactions with them to artificial intelligence? Only if you were certain it would result in a better experience for them. Have we reached the point in tech advancements to allow for this? Yes, we think so. Listen to see how we are implementing a better start to the pdr …
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Nirmal Mehta, emerging tech, and VR vacations for everyone
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This week, Travis and Stewart discuss the latest in VR experiences including a VR vacation simulator -- or VRacation simulator, if you like Travis' made-up words. They also discuss VR's marketing problem, and European standards for watching ads in VR. Yep, it's a VR-fest this week. And speaking of emerging technologies, the duo then interview Nirma…
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Mike Wikan, the singularity, and the first blockchain smartphone
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This week, Travis and Stewart interview Mike Wikan on the future of emerging technologies and what they're going to mean for both our daily lives and how organizations, businesses, and governments will be affected. In the news, we talk about A.I. that learns from all other A.I.s, Sophia the robot citizen, a new Messenger bot of note, and the world'…
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PM99-Make Your PDR Business Timeless
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Your dad liked them. You liked them. Now your kids like them and they are telling all their friends. Something which appeals to three generations or more, this is what we call timeless. Baseball? Yeah, but its really a pastime. We’re talking about things which seem temporary, like popular music. Music is popular for a small window of time, then it …
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PM98 Your Google Listing Might (Really) Be In Danger
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Robo calls. Always an interruption when you’re in the middle of a dent repair. Every call starts with a lie, too. “You’re listing is not correct…” or some such nonsense. But there really is a way for a well meaning person, or worse an evil competitor to alter your listing. If you’re not careful, you may not even know about it for a time. Also, year…
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Peggy Anne Salz, mobile futures, and the crazy world of cryptocurrencies
29:23
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This week, Travis and Stewart discuss the latest in A.I.-powered apps and show that you don't have to be a massive organization to use artificial intelligence across your product or service. They also work their way through a list of 100 cryptocurrencies and explain what these blockchain-powered tokens mean for the future of payments. Then, we inte…
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PM97-What Your PDR Customer Really Wants
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You sell dent repair services. This customer has a dent. Naturally, you start selling your dent repair service. Oops you missed it. Fixing the dent is only one of the things they want (and its the last they want to talk about). Listen to uncover the six things your customer really wants. Then check out the shownotes for the list which will help you…
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Steve Rayson, hacking Alexa, and how A.I. writes better headlines than you
36:24
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This week, Travis and Stewart interview the awesome Steve Rayson of Buzzsumo, which has analyzed over 100 million headlines to learn what works, what doesn't, and what converts. In the news, we discuss a new solution for creating Alexa skills, the questions businesses must answer before creating a bot, and give a shout out to those of our friends t…
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PM96- Apps and Office Tech for PDR Companies
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If you’re like every PDR tech who ever pushed a dent, you love new tools. We love seeing the new stuff too, even when its just for using around the office. Over the years, we’ve found some apps or software which makes life easier. Listen to the tools we use in the dent repair office. SHOWNOTES You're going to want to click above, lots of links to t…
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They say every idea worth spreading starts on the West Coast of the USA. Not this time. PDR started two different places at the same time. Neither of them have a zip code starting with 9. Listen to how paintless began according to all the mostly true stories we’ve heard through the years. Also, why the changes coming in PDR will totally catch you o…
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Robert Rose, epic content, and Facebook's myriad of money making methods
34:15
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This week, Travis and Stewart talk about A.I. and the Internet of Things (still the worst tech term in existence), A.I. and customer service, and two opposing Facebook stories that are united by one common thread - how the social media levitation makes its money. We then interview Robert Rose, a content marketing genius who gives us the lowdown on …
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Ninety days from starting. All the time needed for you to realize running a PDR business is not as great as you thought it might be. You get more deductions, but also find you pay higher personal taxes. The competition are fools and are ruining the business with unsustainable pricing. The state government is threatening to pass a law which will tak…
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Erich Joachimsthaler, Amazon Slay, and how computer vision changes everything
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This week, Travis and Stewart interview the incredible Erich Joachimsthaler, celebrated branding expert and author. This is one of the most impactful interviews of the year - Erich gives takeaway after takeaway. In the news, we discuss A.I.'s role in bringing TV advertising up to date and how computer vision is changing the world: not just in marke…
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PM93-Hail Fraud - How and Why to Educate PDR Customers
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15:14
Imagine coughing up money for a new car only to find it has hail damage on it. The underhanded way the dealer treated this customer would make Bernie Madoff blush. Herein lies the reason for becoming more than just a metal pusher. Consumer education builds trust.Trust builds sales. The stories you hear and experience can become public service annou…
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Shaul Olmert, Samsung's new toys, and how to grow a community of over 80 million
30:34
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30:34
This week, Travis and Stewart interview the amazing Shaul Olmert, who has grown Playbuzz from scratch to an audience of over 80 million. He tells us what it takes to not only make that possible, but maintain the community he helped build. In the news, we talk about Samsung's developer conference and the new products that were announced at the event…
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PM92-Proof: Cheap Prices Scare Customers
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Want to make more money in your PDR business? Raise your prices. Easy for you to say, friend. We are first to admit, charging more is scary. At first. When you hear what happened to us in this episode, you’ll see why it gets easier. Listen for a real example of a low price scaring a customer right into our shop. How to get to the most important thi…
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Amit Walia, A.I. smarts, and Snapchat becomes useful again.
30:56
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This week, Travis and Stewart discuss the perils of unlocking phones with your face. Let's just say that Stewart isn't a fan. They then talk about Snapchat's newfound usefulness, location-based marketing, and a big raise for a geographical data company. They then interview Amit Walia about A.I., where it is making a real difference now, and what is…
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PM91-How to Get Local Links to Your PDR Website
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35:30
The best thing you can do for your PDR business website is make it google, or search engine friendly. Once your site is fixed up, the next best thing is to build links coming in to it. Google counts these as votes for your content and give you authority in the form of better placement in the listing. Local businesses can be easy to build links to i…
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PM90-Influencing PDR Customers - Part II
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Your customers are smart, that’s how they wound up in your shop or on the phone with you. From you they need guidance, but what’s the best way to give it? Come right out and tell them what to do? Might work sometimes. Better if you help them in a way which makes them feel as if it was their own discovery. What follows will be their own decision. Fo…
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Valentin Preobrazhenskiy, ICO fever, and how A.I. took over martech
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In this week's news, Travis and Stewart talk about A.I. domination at the Martech conference in Boston, where -- seemingly -- it was the topic on the lips of marketers, speakers, and vendors everywhere. We also highlight an A.I.-powered advertising technology that is making waves: More than $250 million in waves, in fact. Finally, we bring everyone…
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Have an idea for a PDR Light? Great! Please share it with the world. Better yet, build it, sell it and make lots of money. No really you should. But tread carefully, for it appears paintless dent repair tool innovation has sunk to the level of litigation. Could you be sued for your innovative idea? Maybe. At the least, you can expect a cease and de…
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Sean Ellis, hacking growth, and why Amazon's goggles might suck
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In this week's episode, Travis and Stewart talk about virtual reality advertising, Intercom's new lead-generation solution, and Amazon's smart goggles, which sound like they might be a terrible idea. Or they might be good. Stewart thinks, either way, that they'll be cheap because Amazon doesn't do premium products. In our guest interview, Sean Elli…
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PM88-Train Your Brain Like a Guided Missile
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25:43
“You charge too much!” Those words ring in your mind for a long time. Even days later, you realize what bothers you most is your reaction. What you replied in the heat of the moment. If you ever wished you could go back and change something, then you know the power of negative prep. The time to work these things out is before they happen. Once the …
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Amazon is beating and will beat Google
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James Peng, blockchain marketing, and swiping left on ad fraud
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28:34
In the news this week, Travis and Stewart reveal a new round of funding for an A.I. customer service solution, why retail needs VR to survive, and how blockchain technology is coming to marketing. They then interview as fraud expert James Peng of Match, the company that runs some of the most recognizable dating apps in the world. This is one episod…
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Mobile Marketing and Lawyers. Lawyers you suck at advertising.
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What ya gonna do on this dent? Push it, pull it, knock it down. Look again. How about now? Explore with us a simple approach for paintless dent repair. See why and how the best use it daily and some don’t even know they’re using it. This is how all the methods of dent removal come together for you to make faster, easier repairs. Once you see it, yo…
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Why Supermarkets need to step up their game with Facebook ads and geofencing
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Mobile Geofencing: Supermarkets #supermarkets #geofencing #mobilemarketing
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Jason Miller, combating online ad fraud, and rock star marketing tactics
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This week, Travis and Stewart interview Jason Miller of LinkedIn, who not only drops a succession of marketing knowledge bombs in our collective laps but who also blows our minds with stories of his amazing live music photography. In the news, we tackle ad viewability, a new customer research solution, and another marketing-focused A.I. startup - t…
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Fixing a dent without painting is solving lots of tiny problems. Running a paintless shop means solving bigger problems. An unauthorized, unskilled broker comes to town. A competitor stealing “your” account. Someone makes a false statement about PDR on the internet. Must you tackle these head on? Someone needs to do something. The temptation is the…
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Stan Bokov, social finance, and the wedding of Alexa and Cortana
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In this week's episode, Travis and Stewart interview Stan Bokov, who managed to promote his "social network of fintech" to millions of users for free. He explains how this was possible, and what lessons were learned along the way. In the news, Alexa and Cortana are getting married. The dynamic duo muse on what that means for marketers and conversat…
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Your side gig. Your hobbies. Bet you have one or both. When you study these and compare to the paintless dent business, do you notice the similarities in their behaviors? The things which make a group turn on itself are not really unique to PDR. Other niches make this painfully clear: the same attitudes and strange views exist everywhere you look. …
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Wil Reynolds, VR chicken, and our most R-rated episode ever
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This week, Travis and Stewart discuss the bizarre, weird, wonderful world of KFC's VR "chicken mastery program" and Google's attempts to catch up with Amazon in conversational UI (bolstered by a partnership with Walmart). And in an interview recorded at Unbounce's excellent CTAConf event in Vancouver, they interview the brilliant, yet very sweary, …
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PM84-Fix This Car and Get the Whole Lot
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Ever price a hail damage car too low or take on one too severe to fix properly? Travis Daniels faced this very thing in his paintless business. “I’ll give you all my dent work if you fix this one car”. Listen to his story and what he learned from it. Also, we talk about some ways to change his website to optimize for his local market. make your cus…
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Scott Stratten, unmarketing, and how A.I. is not optional for retail
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32:05
In this week's episode - recorded at the excellent Unbounce CTAConf in Vancouver - Travis and Stewart interview Scott Stratten, the man behind "unmarketing." Scott reveals some of his greatest engagement tips and tells us how A.I. will affect the marketer's life. Speaking of A.I., in the news this week, we debate whether artificial intelligence is …
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PM83- Old PDR shop destroyed after we moved - just clean living?
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On August 6 a tornado damaged many buildings near our paintless dent shop. The shop we left a few weeks before is a quarter mile away. It still stands, but is not safe to be in, much less to do business out of. Some have said, “You must be living right,” or “just good clean living!” Is this how it really works? Did our old neighbors lose their loca…
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