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Harnessing Trauma for Success: How to Read People Like a Pro w/ Sara Storm
Manage episode 460247246 series 3607932
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Mastering Cold Outreach and AI in Sales with Sara Storm | Cold Outreach Podcast
Join us on the Cold Outreach Podcast as we welcome Sara Storm, a seasoned sales expert with over 20 years of experience. In this episode, Sara shares her journey from selling gym memberships to mastering SaaS sales, the transformation in cold outreach methodologies, and the impact of AI on sales roles. Discover valuable tips on handling rejection, building mental resilience, and effectively using personalization in outreach. Whether you're an SDR, AE, or an entrepreneur, Sara's insights will help you navigate the evolving landscape of sales and stay ahead of the curve.
00:00 Welcome to the Cold Outreach Podcast
01:33 Sara's Journey into Sales
02:37 Overcoming Initial Challenges
03:13 Mental Armor and Sales Success
06:58 Transition to SaaS Sales
08:15 The Psychology of Sales
18:58 Cold Outreach Evolution
25:30 Handling Rejection in Sales
29:53 The Evolution of Cold Calling
30:54 Building a Personal Brand for Outreach
31:21 Leveraging Video and Voice in Sales
33:18 Traits of Successful Salespeople
36:46 The Impact of AI on Sales Careers
39:58 Personalization in Sales Outreach
47:04 Navigating AI Regulations in Sales
50:54 Strategies for Effective Cold Outreach
53:26 Preparing for the Future of Sales
59:21 Final Thoughts and Connecting with Sara Storm
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