The Check Availability Button Is Dead with Brian Kramer
Manage episode 401299910 series 3409995
In this episode of In The Dirt at the 2024 NADA Show, Kyle Mountsier chats with Brian Kramer, the Executive Vice President of Cars Commerce and General Manager of Accu-Trade, at the Cars Commerce both. Brian shares insights from his unique journey transitioning from a retail auto dealer to a technology innovator. He discusses the capabilities of Accu-Trade in simplifying and revolutionizing the car acquisition process. Brian also delves into the integration of inventory management as a seamless extension of acquisition, highlighting the real-time updates feature that keeps inventory current, akin to e-commerce platforms. The conversation touches upon omni-channel retailing and how Accu-Trade's approach is changing the game for dealerships.
0:06 - Introduction to Brian Kramer and Accu-Trade
0:37 - Brian's Background and the Genesis of Accu-Trade
1:10 - Transforming Car Appraisals and Inventory Strategies
1:38 - Innovations in Car Acquisition and Inventory Management
2:32 - Omni-channel Retailing and Full Cycle Inventory Management
3:09 - Real-Time Inventory Updates and Market Impact
3:37 - The Future of Car Inventory Management
3:54 - Closing Thoughts and Brian's Excitement for Accu-Trade's Future Developments
Brian Kramer is the Executive Vice President of Cars Commerce and General Manager of Accu-Trade
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