Social Media Success: Jumer Adalin
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In this episode of Investing RN, we sit down with Jumer Adalin, a nurse and social media strategist, to discuss his journey from working in the ICU to launching a successful Instagram consulting business.
Jumer shares his personal story, including the challenges of being a foreign-educated nurse in the U.S., and how he transitioned to becoming a PICC nurse and, eventually, a social media consultant.
We dive deep into the importance of building a personal brand, creating a content strategy that works, and how social media can be more than just a tool for selling—it can be a gateway to freedom and financial independence.
Whether you're a nurse looking to break free from the grind of bedside nursing or someone interested in leveraging social media to build a brand, this episode is packed with actionable insights and inspiration.
Timestamps:
00:00] - Highlight/Introduction
[01:22] - Welcoming Jumer Adalin to the Podcast
[05:30] - Jumer's Journey: From the Philippines to the U.S. Nursing Scene
[10:12] - Challenges of Being a Foreign-Educated Nurse in the U.S.
[14:30] - Transitioning from ICU to PICC Nursing
[18:45] - Burnout and Finding a New Path in 2020
[24:15] - Launching a Social Media Consulting Business
[28:30] - Importance of Building a Personal Brand
[35:50] - How to Create a Content Strategy That Works
[42:20] - The Role of AI in Social Media and Marketing
[50:15] - Balancing Authenticity and AI in Online Business
[55:45] - Final Thoughts and Where to Find Jumer Online
About the Guest:
Jumer Adalin is a nurse and social media consultant who transitioned from working in the ICU to helping nurse entrepreneurs build successful online brands. With a deep understanding of the challenges faced by healthcare professionals, Jumer specializes in teaching nurses how to effectively use Instagram to grow their businesses and create financial freedom. His program, Scrubs to Social Academy, empowers nurses to leverage social media as a powerful marketing tool, helping them attract clients and achieve their business goals.
Links & Resources:
- Follow Jumer Adalin on Instagram: www.instagram.com/jumeradalin/
- Jumer's Website: www.jumeradalin.com
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