When disaster strikes: On the ground amid LA wildfires

Masters of Scale

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14d ago 30:24

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Wildfires have forced more than 100,000 people to evacuate their homes in the Los Angeles area, and killed at least 24 people. In what will likely be the most costly disaster in U.S. history, thousands of homes and businesses have been lost. In a special edition of Rapid Response, host Bob Safian and show producers share on-the-ground perspectives from entrepreneurs who have been directly impacted.

A couple who ran a small bakery in Altadena, Pain Beurre, share the story of losing their business and home to the flames. The restaurant chain HomeState describes how it’s engaging team members in food relief, and pivoting a closed location to distribute aid. And the LA project manager for World Central Kitchen (chef José Andrés' global organization) details how its global/local playbook is taking shape amid these fires.

If you'd like to support any of the organizations featured, please follow the links below:

Pain Beurre: A Micro Bakery

HomeState

World Central Kitchen

Visit the Rapid Response website here: https://www.rapidresponseshow.com/

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