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476: Robert Johnson - The Overall Picure Of The Supplemental Mushroom Industry Today
Manage episode 413890221 series 3473266
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The Overall Picure Of The Supplemental Mushroom Industry Today
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Robert Johnson - Mycroboost
In this podcast episode, Brad Williams from Over 40 Fitness Hacks interviews Robert Johnson from Micro Boost, delving into the intricacies of the supplement industry, particularly focusing on functional mushrooms. Robert discusses the range of products offered by Micro Boost, which includes gummies, vegan soft gels, and their popular coffee infused with functional mushrooms. He emphasizes the potency of their products, with the coffee containing a substantial 3000 milligrams of functional mushrooms per serving.
However, the conversation takes a critical turn as Robert highlights the importance of scrutinizing supplement labels, especially in the realm of functional mushrooms. He explains the significant difference between products made with fruiting bodies versus mycelia, shedding light on how this impacts the actual milligram content of active ingredients. Robert reveals that many companies opt for cheaper myceliated oat blocks, which contain far fewer active compounds compared to products derived from fruiting bodies.
This lack of regulation and transparency within the supplement industry concerns Robert, prompting him to advocate for stricter labeling standards. He warns against the prevalence of misleading product labels and stresses the need for consumers to conduct thorough research before purchasing supplements. Brad resonates with this sentiment, expressing his intention to be more discerning about the supplements he consumes, preferring products endorsed by passionate founders like Robert.
Throughout the interview, Robert shares insights gleaned from his experience in the supplement industry, including his contributions to Rolling Stone articles on the topic of functional mushrooms. He invites listeners to connect with Micro Boost through their website and social media channels, encouraging further exploration into the world of functional mushrooms. The episode concludes with Brad expressing appreciation for Robert's expertise and dedication to providing high-quality supplements, leaving listeners with valuable insights to consider in their own supplement choices.
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