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352: 11 “Made You Look” Secrets to Get Emails Opened and Read
Manage episode 416459019 series 3241138
Treść dostarczona przez Jonathan Taylor and Sean McCool, Jonathan Taylor, and Sean McCool. Cała zawartość podcastów, w tym odcinki, grafika i opisy podcastów, jest przesyłana i udostępniana bezpośrednio przez Jonathan Taylor and Sean McCool, Jonathan Taylor, and Sean McCool lub jego partnera na platformie podcastów. Jeśli uważasz, że ktoś wykorzystuje Twoje dzieło chronione prawem autorskim bez Twojej zgody, możesz postępować zgodnie z procedurą opisaną tutaj https://pl.player.fm/legal.
On this episode, we welcome copywriter Donnie Bryant to the show. Agora Financial has called Donnie “one of the best email copywriters in the world today.” He’s generated over $130 million in revenue for his clients, with email as the primary driver.
Donnie has written an incredible new book called Subject Line Science – 11 “Made You Look” Secrets to Get Emails Opened and Read, and we’ll be discussing it on the podcast.
Here are some topics we’ll cover:
- A subject line’s 3 jobs – and why most experts only talk about one of them.
- The critical psychological trigger you need 95% of the time for your subject line to even have a prayer
- 11 “Made You Look” principles learned from selling $100M+ in products and services
- The Human Attention Algorithm and how to use subject lines to prioritize your message in your subscriber’s mind.
- And much, much more!
The post 352: 11 “Made You Look” Secrets to Get Emails Opened and Read first appeared on Persuasion by the Pint.
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