Strategic Affiliate Marketing: Balancing Reach, Attribution, and ROI
Manage episode 443321618 series 3584081
In this episode of Revenue Boost: A Marketing Podcast, host Kerry Curran welcomes Adam Weiss, President of AWIN North America, to discuss how affiliate marketing has evolved into a strategic powerhouse for driving revenue growth.
Learn how to balance reach, attribution, and ROI as Adam shares insights on leveraging diverse publisher types, influencer marketing, and cutting-edge tech partnerships.
If you're a business executive looking to optimize your marketing strategy and unlock explosive growth, this episode is packed with actionable advice to help you succeed. Don’t miss it!
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