508. 3 Steps to Skyrocket the Value of Your Program

The Fitness Business Podcast with Erin Dimond and Jordan Dugger

In 2024, online coaches have their "who" nailed down but many are missing the key piece to attracting clients: the "what". More than just a "what", a compelling solution to a painful problem. Solving this issue will allow you to raise your prices and give an exceptional client experience. In today's episode, I talk about why higher price means higher value, why niching down is dumb in today's market, what a good offer isn't, and more!

Time Stamps:

(0:58) Recording Our Last Series

(1:50) The Value Paradox

(2:50) Higher Price Means Higher Value

(4:08) Why Niching Down is Dumb Now

(5:26) The Offer Equation

(7:28) What A Good Offer Isn’t

(8:38) Your Great Offer Checklist

(10:28) Gut Health Example

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