A Podcast For The People About The People That Make AdTech Great. The AdTechGod (™) Pod celebrates the Minds Behind Adtech and offers an engaging platform where listeners can discover the stories and insights of the individuals driving the advertising technology industry. This podcast shines a spotlight on the creative and innovative minds that make adtech great, providing a unique perspective on the people behind the technology that shapes our digital advertising experiences. All guests app ...
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Top trends and challenges facing the advertising industry, especially in Asia. Eminent speakers, thought-provoking questions, hard-hitting insights. Subscribe to learn about the future of adtech, martech and digital marketing.
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An advertising technology and digital media podcast with Noor Naseer for marketers looking to stay on top of trending topics impacting the digital marketing industry. Powered by Basis.
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Learn all about the latest innovations in Digital Out-of-Home (DOOH) with OOH Insider, your top source for insights on programmatic DOOH advertising, AI innovations, Supply Path Optimization (SPO), and cutting-edge measurement tactics. Designed for DOOH publishers and ad tech executives, each episode explores how curation and advanced measurement strategies meet DOOH best practices. Stay ahead of the curve with actionable strategies and exclusive interviews tailored to DOOH executives, enabl ...
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Dive into the vibrant pulse of the digital landscape with the ADOTAT Show, a podcast that serves as your compass in the ever-evolving world of marketing, media, and advertising technology. Hosted by the insightful Pesakh Lattin, each episode is a deep dive into the latest trends, strategies, and breakthroughs that are shaping the future of digital communication. pesach@adotat.com From in-depth discussions with industry leaders to analyses of groundbreaking campaigns, the ADOTAT Show offers a ...
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The marketing community's destination for direct, unencumbered conversations about the future of our industry. Featuring guests from the wide, diverse groups that are involved in every aspect of marketing. From brand CMOs to freelance artists. From rural, suburban, urban and global backgrounds. And from every circle of the ad tech ecosystem.
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AdExchanger Talks is an advertising and marketing technology podcast from AdExchanger, the leading voice in ad tech. Listen in as AdExchanger’s award-winning editorial team, led by Managing Editor Allison Schiff, interviews industry leaders and explores the issues and trends that matter to brand marketers, ad agencies, publishers, media companies and technology providers.
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MediaVillage, the industry's leading B2B knowledge and content platform for the media, marketing and advertising communities, is home to insightful podcasts and interview series Legends & Leadership with Jack Myers; WomenAdvancing with Kate Byrne; Emerging Leaders with Juan Ayala; Multicultural InSites, Behind the Scenes in Hollywood, and more! Subscribe today never to miss the latest entries of these insightful series!
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The Advertising Forum was created to address popular adtech, media and advertising topics and foster innovation by bringing together industry thought leaders, innovators, and experts from AdTech, Agency, and Brand sectors. Recognizing the industry's thirst for knowledge, we empower the community through open discussions with industry experts. Each series will focus on a topic ranging from creative to yield with a goal of eliminating industry noise and getting straight to the topic. Together, ...
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The Pub Way Podcast explores the world of digital advertising, focusing on essential topics like consumer data privacy, revenue strategies, audience diversity, and the innovative approaches publishers use to deliver more relevant ads. Join us as we take a deep dive into the supply side of the adtech industry, exploring how publishers and advertisers navigate the ever-evolving landscape of digital advertising.
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Shiny New Object' is a podcast about the future of marketing. Each episode is a conversation with an insightful and influential leader in the industry about the latest tech, trend or talking point to catch their eye. Host: Tom Ollerton, Founder of www.automatedcreative.net
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‘Tech Insurance Leaders’ – the podcast that positions you at the forefront of the digital insurance landscape. Our host Louisa Weix, Managing Partner at TittmannWeix, interviews Chief Claims Officers, Tech Officers, Claims Directors, and other insurance professionals about: - Cutting-edge insurance products - Complex issues surrounding AdTech and Media Claims - Artificial Intelligence - Data Security, and more. Here, you’ll gain the knowledge and guidance you need to thrive in the fast-paced ...
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Open Market is a podcast about building companies in the advertising space. This is not another news podcast. Rather, hosts Eric Franchi and Joe Zappa will dive deep into the stories of successful companies and growth strategies to help listeners understand how to replicate that success. For example, how did Eric build Undertone to a $180M exit? How would you reverse-engineer a $10M adtech exit? Why do you need a chief audience officer? Entrepreneurs, execs, and GTM professionals in advertis ...
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Douglas Karr Interviews Business, Marketing, and Sales Leaders
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IAB UK is the industry body for digital advertising, committed to building a sustainable future for digital advertising. We do this by bringing the industry together through our 1,200 members - including media owners, agencies, ad tech and brands - to tackle and address the big issues, celebrate digital and help businesses prepare for the future. Hosted by CMO, James Chandler, The IAB UK Podcast is released weekly and features interviews with guests, the latest trends and insightful thought ...
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The AdTech industry is constantly changing. With new trends every day, organizations cannot afford to miss out on what’s happening in the industry. Keep up with the latest solutions for the challenges that arise with each new wave of changes. Companies need to explore new and emerging channels to achieve growth and better results.AlikeAudience, a global leader in audience segmentation from mobile and transaction data, discusses the latest AdTech trends and present you with diverse insights a ...
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The AdTech Show Podcast is produced and directed by the team at Kochava®, a real-time data solutions company for omni-channel measurement and attribution. The adtech industry evolves at breakneck speed, and we are right there with it. Want to join us? We cover all things mobile and digital and interview our in-house experts to help you understand the latest in the industry. Be sure to subscribe wherever you get your podcasts!
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Off Record, On Point: The Workplace Culture podcast from Digital Voice™. Off Record, On Point is a deep dive into workplace culture, from leadership to authenticity, mentoring to gender equality. Uncovering the biggest secrets and most under-discussed topics in the AdTech and MarTech industries, we leave no stone unturned as we hear from industry legends on what really matters in the advertising world today. All off record, all on point! To stay up to date on what, where, and when at TDV mak ...
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We're here to share knowledge & experience in the field of digital advertising. Once a week, we'll release an episode about topics such as programmatic advertising, AdTech & paid media (PPC, performance marketing, etc.). Whether you're in marketing or advertising, an intern or a CMO, practice branding or user acquisition, this podcast is for you; you'll get to discover new technologies, companies, practices, and people. Join us in our attempt to build a community; In an effort to make each o ...
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A podcast dedicated to ad agency account managers, executives, and anyone else that handles clients in the advertising, marketing and adtech space. Learn more at suitscast.com.
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Artificial Intelligence has too much hype. In this podcast, linguist Emily M. Bender and sociologist Alex Hanna break down the AI hype, separate fact from fiction, and science from bloviation. They're joined by special guests and talk about everything, from machine consciousness to science fiction, to political economy to art made by machines.
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A podcast about all things adtech, martech, advertising, digital, and technological. Come laugh a little while learning about life on the the front lines. Brought to you by Drawbridge.
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Adludio presents The A Word powered by Lorenzo - in this podcast, we’re talking to our guests about Attention, AI and Adtech, exploring the burning questions, future trends and challenges surrounding all things creative and advertising.
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Real and relevant discussions on business, marketing, technology and digital. Vera Shafiq talks with a diverse community of thinkers and doers including industry thought-leaders and grass roots professionals who are striving for the same thing - doing marketing the RIGHT way and being PROUD of the work they do.
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The first podcast (that I could find) to really dig into the technical side of "ad tech". An extension of the popular blog 'What Happens In Adops' will make a point of calling out the BS of our industry while trying to learn a thing or two along the way.
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An admedia weather podcast broadcast semi-weekly discussion. #perspectives in emerging adtech work culture, #remote #career, #entrepreneurship, people, news journalism media trends, content, social platforms, metrics and scale building, start up land, cool guest mentor interviews, and other ancillary topics like innovation in film distribution. #womeninbusiness, my freelance life and friendships here in Denver, Colorado. Wit and humor encouraged, context driven light polemic style debate. Fe ...
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Woz is a leading cloud-based CDP and marketing technology company. Our Data Transformation and Activation Platform, powered by AI, enables enterprises to collect, transform, and leverage data seamlessly. With 100+ Martech and Adtech integrations, we prioritize data privacy while optimizing campaigns across various platforms. Our Predictive AI analyzes trillions of touchpoints, helping businesses enhance customer acquisition, foster growth, and optimize retention. Woz is the strategic partner ...
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As Marketers – B2B, B2C, Enterprise, SMB – we can’t help being somewhat overwhelmed by just how much is going on in MarTech! Make sense of Marketing Technology & Digital Marketing headlines with the Talking Stack experts - David Raab, Anand Thaker & handpicked Guests - and host Chitra Iyer. We promise practical connections between the Big News & your life as a marketer. It’s 20 minutes of honest, educative, thought-provoking - and often entertaining - discussion about all the latest in Digit ...
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Created by Vuja Dé Digital, Contrary to Popular Opinion brings you provocative topics and novel perspectives around leadership, business, and marketing. The podcast delves into the latest industry topics featuring insights from marketing experts and industry leaders, along with Vuja Dé Digital’s co-founders. Subscribe and tune in weekly to stay in the know about everything important across business, advertising, and performance marketing!
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The Medium Rules: Long-Term Trends in Media and Technology
Alan Baldachin, and produced by HBA Studios
Conversations with founders, investors and thought leaders in the orbit of HBA's tech and media ecosystem and beyond. How are media and technology companies conceived, how do they scale, and how do they interact with the broader social, economic and political culture we live in today and that we will inhabit in the future. This is a show about innovation and its effects on our lives, hosted by HBA's managing partner and head of media and technology, Alan Baldachin. Hosted on Acast. See acast ...
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The MADWomen Podcast is produced by mBolden, the global network for women in digital. We seek out inspiring and insightful conversations with some of the smartest women in marketing and advertising, asking them to share their successes, their failures, and the many lessons they've learned on the path to success. Join podcast host and mBolden President Lara Mehanna as she speaks with some of the brightest luminaries from the agency, brand, martech, adtech, publishing, and startup worlds about ...
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The Groove brought to you by author, analyst and content marketing strategist Peggy Anne Salz, founder and owner of MobileGroove. Spotlighting the companies and cool people at the intersection of content, community and commerce. Connecting the dots in the Now to frame the future. MobileGroove: https://mobilegroove.com/
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This is the She Said Privacy / He Said Security podcast with Jodi and Justin Daniels. Like any good marriage, Jodi and Justin will debate, evaluate, and sometimes quarrel about how privacy and security impact business in the 21st century.
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A weekly wrap of the “must-know” developments in Marketing, Media, Agency and Technology for leaders and emerging leaders in the industry. Veteran industry journalist and Mi3 Executive Editor Paul McIntyre talks each week with guest marketers who are in the know on what matters at the nexus of marketing, agencies, media and technology. Powered mostly by Human Intelligence (HI).
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The Current Report is our weekly news roundup of what’s happening in the world of digital media. We headline topical stories every edition — everything from connected TV to retail media networks to new initiatives around identity — offering our fresh take on why it's relevant for the marketing community.
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Broadcasting from Dubai, The CTO Show with Mehmet explores the latest trends in technology, startups, and venture funding. Host Mehmet Gonullu leads insightful discussions with thought leaders, innovators, and entrepreneurs from diverse industries. From emerging technologies to startup investment strategies, the show provides a balanced view on navigating the evolving landscape of business and tech, helping listeners understand their profound impact on our world. mehmet@yassiventures.com
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There is tremendous value to simplification. To quote Steve Jobs, “Simple can be harder than complex: You have to work hard to get your thinking clean to make it simple. But it is worth it in the end because once you get there, you can move mountains." In this series, we explore how people and companies achieve simplification.
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The Debbie Reynolds "The Data Diva" Talks podcast features thought-provoking discussions with global leaders on data privacy challenges affecting businesses. This podcast delves into emerging technologies, international laws and regulations, data ethics, individual privacy rights, and future trends. With listeners in over 100 countries, we offer valuable insights for anyone interested in navigating the evolving data privacy landscape. Did you know that "The Data Diva" Talks Privacy podcast h ...
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Contextual advertising is the form of advertising in which ads are shown based on the context which the target audience is viewing or is interested in watching.
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Podcast by Rob Beeler's Beeler.Cast
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Some decisions you cannot walk back. Learn about high stakes decision making from the perspective of M&A – and how you can apply them in your career.
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That Privacy Podcast features Eduardo Ustaran, Global co-head of the Hogan Lovells Privacy and Cybersecurity practice, David Longford, Emerging Markets Lead at OneTrust and Alexis Kateifides, Lead Privacy Counsel at OneTrust discussing the latest privacy issues affecting society, business and government alike.
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Taking you inside TechMedia conferences with interviews featuring speakers including Rand Fiskhin of Moz and Jason Miller of LinkedIn. Each event brings together technology and marketing thought leaders and executives. Founded by entrepreneurs for entrepreneurs, TechMedia has been highlighting and networking the technology, entrepreneurial and venture capital communities in the Southeast and Mid-Atlantic since 2001. Through conferences, media, and networking forums, TechMedia’s goal in life ...
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Get ready for the Pulse Wave. A podcast brought to you by metronome. We're a modern tech company that focuses on digital transformation and we keep values and outcomes above ego. I'm Virgil Virga, your host and Chief Pulser at Metronome. We are so excited to be launching the Pulse wave where I'm gonna be engaging with the influencers that are creating transformation across the government of all kinds. Now listen, I like talking to super interesting people that are doing cool stuff. So in eac ...
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Affiliate Marketing 2.0: Cristy Garcia Talks Influencers, TikTok, and Survival Tactics
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This episode of The ADOTAT Show serves up Cristy Garcia, CMO of Impact.com, in all her glory, ready to tackle the myths, missteps, and glow-ups of affiliate marketing. Think affiliate is still just a “discount channel”? Cristy’s here to set the record straight, with insights on influencer collaborations, social commerce, and how TikTok and Instagra…
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Emmy-Award Winning Media Researcher Bill Harvey teaches us about Attention vs Resonance
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Summary In this conversation, Tim and Emmy-Award Winning Media Researcher, Bill Harvey, Founder/Chairman at Research Measurement Technologies, Inc., unpack the evolution of addressable TV advertising technology, focusing on the development of driver tags and their impact on recommendation engines. Bill shares insights from his early work in the ind…
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LiSTNR Adtech Hub pushes digital audio network to break even a year early as agencies, brands pile-in; new APIs, ANZ spend data, retargeting and Scope3 CO2 mapping next
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SCA in March launched three big tech bets for its LiSTNR master app – a customer data platform (CDP), customer-specific data matching clean rooms and dynamic creative optimisation. The bets are paying off and SCA is no longer reliant on third party data sources. Execs say the platform and its 2.1m logged-in users already command over 40 per cent of…
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Todd and Kelly dive into the complexities of AdTech, peeling back the layers of hype and exploring the reality of its applications in digital advertising. They dissect the promises versus the pitfalls of AdTech, from AI-powered tools to data recovery in a privacy-first landscape. With a candid look at what works, what doesn’t, and why passion and c…
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#404 Last-Mile Advertising: Alex Nocifera on Disrupting AdTech & MarTech for Local Brand Success
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In this episode of The CTO Show with Mehmet, we sit down with Alex Nocifera, a serial entrepreneur and the founder of Loma. Alex shares his insights on disrupting both AdTech and MarTech to enhance local brand engagement. With over two decades of experience in retail marketing, Alex has a deep understanding of the evolving dynamics in the advertisi…
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Episode 44: OpenAI's Ridiculous 'Reasoning'
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The company behind ChatGPT is back with bombastic claim that their new o1 model is capable of so-called "complex reasoning." Ever-faithful, Alex and Emily tear it apart. Plus the flaws in a tech publication's new 'AI hype index,' and some palette-cleansing new regulation against data-scraping worker surveillance. References: OpenAI: Learning to rea…
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Special Episode: Viant Acquires Iris TV with Tim and Chris Vanderhook
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AdTechGod discusses the recent acquisition of Iris TV by Viant Technologies with Tim and Chris Vanderhook. In this episode, we dive into Viant’s recent acquisition of Iris TV, aimed at boosting transparency and improving targeting and measurement in the growing CTV space, where over 40% of ad spend on Viant’s platform now flows. We explore how this…
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Ep. 16: How Publishers Can Maximize Monetization with AI
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In this episode of The Pub Way podcast, hosts Tina Iannacchino and Mike Villalobos sit down with Dan Benyamin, founder and CEO of Aeon, to discuss the evolving landscape of publishing and advertising. They explore the challenges faced by publishers in the adtech space, the impact of the creator economy and the necessity for collaboration between tr…
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Preaching in the Desert with ID5's Mathieu Roche
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Eric Franchi and Joe Zappa interview Mathieu Roche, CEO & co-founder of ID5, about evangelizing identity solutions before it was cool, driving urgency, competing with big players, bringing a European business to market in the US, and managing a remote-first workplace.Autor: Joe Zappa
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Following our CTV roundtable last week - all about collaboration, standardisation and ‘dropping the C’ - we’re continuing the conversation with some of the industry’s leading voices. Joining our CMO James Chandler for this episode of the podcast is MiQ’s Mike Lampard, PubMatic’s Tim Wilcox and Vevo’s Sarah Gul to discuss key issues facing CTV, incl…
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Kinshuk Jerath on Retail Media Networks
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Dr. Kinshuk Jerath, a professor at Columbia Business School, discusses technology-enabled marketing and the rise of retail media networks. He explains the similarities and differences between ad networks and retail media networks, highlighting the contextual relevance and closed-loop system of the latter. The conversation also touches on the impact…
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#411 Moving Fast Without Breaking Everything: MVP Strategy with Andrew Duncan
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In this episode of The CTO Show with Mehmet, we’re joined by Andrew Duncan, CEO of Vertice Labs, a boutique software engineering company that helps startups and SMBs turn innovative ideas into functional products. Andrew kicks off by sharing his journey in the tech world, which spans nearly two decades, and explaining the unique approach that Verti…
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In this special look-back episode, Todd and Kelly revisit some of the most valuable insights shared by past guests—industry leaders who’ve tackled the challenges of building strong brands in competitive markets. Reflecting on these conversations, Todd and Kelly explore key strategies for leveraging social proof, fostering community, and navigating …
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Episode 266 / Luis Pablo Perez Torrescano / LATAM Senior Marketing Manager
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Tune in to the latest episode of the Shiny New Object Podcast, where Luis Pablo Perez Torrescano, LATAM Senior Marketing Manager, delves into his unique approach to data-driven marketing. He shares how the art of improvisation helps him navigate the fast-paced world of marketing and stay audience-focused despite high data demands. From gaming as a …
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Ep. 54 Tyler Fitch from Tubi discusses all things streaming with AdTechGod
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Tyler Fitch the SVP of Partnerships at AdRise chats with AdtechGod Tyler Fitch shares his extensive experience in ad tech, from his early days in sales to his expertise in programmatic, highlighting the challenges of monetization and user retention in the rapidly growing connected TV space. He attributes Tubi's success to its strong focus on user e…
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The Data Diva E210 - Nigel Scott and Debbie Reynolds
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Send us a text Debbie Reynolds, "The Data Diva", talks to Nigel Scott, Director, X-Digital Pty Limited, Digital Strategy, Project Management & Marketing (Australia). We discuss his career journey and share his insights on artificial intelligence (AI), particularly Generative AI. He emphasizes the need for dedicated individuals to truly excel in uti…
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How an AI model correctly predicted the president 3 elections in a row
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Donald Trump was once again elected as the President of the United States last week, becoming the first president since Grover Cleveland in 1892 to win back the presidency after losing a re-election bid. One tech company is 3 for 3 in successfully predicting who would become the president in the last 3 elections. That company, Resonate, relies on c…
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B2B’s hard new playbook: Don’t bet everything on chasing marketing qualified leads – most buyers call you and have already made their choice when they do
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The B2B world is a market where you don't call customers, customers call you - although it’s the opposite of widespread B2B marketing assumptions and practice today. A B2B awakening is underway as business marketers see increasing evidence that an under-investment in B2B brand work leads to a sea of sameness and mediocre results among buyers – acro…
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Extending Retail Media to 360 degree marketing : Zalora in Asia
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How did a marketing leader turn fashion into a retail media powerhouse? Join me as I chat with Alin Dobrea, who shares his journey from starting in London’s ad agencies to leading Zalora’s marketing services in Southeast Asia. Alin talks about building a business from scratch, navigating the fast-growing world of retail media, and offering brands a…
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Profiles in Leadership - David Verklin
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In the inaugural episode of Profiles in Leadership, which transitions from Legends & Leadership to align with my new book, The Tao of Leadership, I welcome my long-time friend, colleague, and mentor, David Verklin. The interview offers an engaging discussion on David’s expansive career, his vision for the future of advertising and media, and the cr…
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Legends & Leadership - Doug Herzog, former President of MTV Networks
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As the television landscape undergoes a seismic shift with the rise of streaming platforms, cord-cutting, and evolving audience preferences, one figure stands at the crossroads of its rich past and uncertain future: Doug Herzog. In the latest installment of Jack Myers Legends & Leadership series, Herzog - former president of MTV Networks and the ex…
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#410 How to Scale Innovation: Lessons from Amazon, Visa, and Howdo with West Stringfellow
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In this episode of The CTO Show with Mehmet, we’re thrilled to have West Stringfellow, a product and technology visionary with an impressive track record of launching zero-to-one innovations at companies like Amazon and PayPal, leading transformations at Fortune 500 companies such as Visa and Target, and accelerating startups with Techstars. Curren…
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Getting ahead for 2025, LIVE from The Last Thursday Club
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With the year almost coming to a close, agencies are beginning to share their predictions for the ad industry and beyond in 2025, and we're here to give you the exclusive inside scoop. In this special live episode recorded at October's Last Thursday Club, IAB UK's Chief Marketing Officer James Chandler welcomed around the table AKA UK’s Emily Hart,…
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How Secure is Your Health Data and Why Does it Matter?
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Anna Hall is an educator, mother of two, and Co-founder of Embody, a privacy-forward menstrual health and wellness app. In this episode… As awareness grows around health data privacy, misconceptions about protecting menstrual health data remain widespread. That’s because menstrual health data is often commodified and can be shared or sold without e…
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The Power of Voices with Jessica Doyle Mekkes, Author and Vocal Coach
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The final episode of our third season of Off Record, On Point is here! Hosts Julia and Kasey dive into the power of voices with Jessica Doyle Mekkes, bestselling author of I'm Speaking, vocal coach and Head of Musical Theatre at East Caroline University. Join us one last time for a deep dive into finding your power on stage, the practices - mental …
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Beyond CPMs: Why Business Outcomes Surpass Traditional Metrics
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In this episode, Todd and Kelly discuss the evolving landscape of media buying and "performance media." They address the critical need for agencies and brands to shift from focusing solely on traditional metrics like CPM, to more meaningful metrics and strategies that drive real measurable business outcomes. They delve into the art and science of m…
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Ep. 53 Catherine Perloff from AdWeek chats all things programmatic with AdTechGod
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AdTechGod interviews Catherine Perloff from Adweek, exploring her journey into advertising journalism, the intersection of advertising and culture, and the constant change in ad tech. They discuss trends such as consolidation, transparency, and the challenges of fraud in advertising, as well as the impact of walled gardens and regulation on the ind…
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The Data Diva E209 - Monique Priestley and Debbie Reynolds
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Send us a text Debbie Reynolds, “The Data Diva” talks to Monique Priestley, State of Vermont House of Representatives (Privacy Advocate). We discuss Monique’s involvement in Vermont privacy bills and advocacy efforts, emphasizing the significance of the bill and the need for continued advocacy in the privacy space. Monique details the arduous journ…
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Jeromy Sonne teaches us about How DSPs Evolve and AI in AdTech
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Summary In this episode of Out of Home Insider, Tim interviews Jeromy Sonne, Founder of Daypart.ai, discussing the evolution of his career in advertising, the challenges of running a DSP, and the transformative role of AI in advertising. Jeromy shares insights on how Daypart.ai has pivoted to focus on B2B marketing and the importance of understandi…
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Ep. 15 - Women's Leadership in Cyber: How to "Run Into the Storm" and Succeed - with Tammy Kocher
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What does it take to thrive in the ever-evolving cyber insurance market? Discover how a leader is embracing challenges by "running into the storm." In this episode, Louisa Weix interviews Tammy Kocher, Vice President - Head of Cyber Underwriting at MSI. Tammy shares how she’s building MSI’s cyber division from scratch, all while navigating the dema…
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Changing the perception of advertising alongside news with hard data
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On the eve of election day in the U.S, the number of news outlets reporting on the races is continuing to dissipate. A recent report from Northwestern University found 127 newspapers across America closed down in 2023, leaving nearly 55 million Americans with limited or no access to local news. This continues the expanding trend of news deserts we’…
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PR Wizard or #adtech Double Agent? Andy Oakes Spills the Secrets
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36:10
On today’s episode of The Adotat Show, we’re unraveling the enigma that is Andy Oakes—a PR guru, media maven, and possibly his own best frenemy. Andy runs both a PR agency and a media outlet. Is he reshaping ad tech, or just living out a plot twist where he’s always debating himself? Join us as Pesach Lattin and Andy dish out truths on empty nests,…
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#409 From Product to Innovation: Mike Todasco on AI, Automation, and the Future of Technology
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55:39
In this episode of The CTO Show with Mehmet, we dive into the exciting world of AI, automation, and innovation with Mike Todasco. Mike shares his journey from starting as an accountant to evolving into a leader in product management and innovation, including his influential role at PayPal. With experience in one of Silicon Valley’s most dynamic env…
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Expanding CTV Access to SMBs with Vibe’s Arthur Querou
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Co-hosts Eric Franchi and Joe Zappa speak with Vibe founder and CEO Arthur Querou about an unconventional adtech product launch, aligning product with marketing and sales, and the differences between enterprise and SMB sales.Autor: Joe Zappa
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The Case For Turning Google’s Network Biz Into A Nonprofit
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54:57
If the DOJ wins its ad tech antitrust case against Google, it shouldn’t force a breakup, says Arete Research’s Richard Kramer, who proposes this novel solution instead: Google should spin out its network business into a public interest corporation with no hidden fees.
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Why We Watch, in partnership with Google
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26:01
Welcome to YouTube Festival Spotlight, a three-part podcast series created in partnership with Google, offering an exclusive behind-the-scenes look at the festival while highlighting top brands on YouTube. In this third and final episode, IAB UK's CMO James Chandler is joined by Raffaella Stratta, EMEA Senior Marketing Research & Insights Manager a…
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#408 The Evolution of Loyalty Programs: Maria Alvarez on MarTech and AI-Driven Rewards
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27:54
In this episode of The CTO Show with Mehmet, we dive deep into the dynamic world of loyalty programs with Maria Alvarez, Chief Business Development Officer and Board Member of CheckRewards. Maria shares her journey from Eastern Europe to Latin America and now to the MENA region, highlighting her expertise in data-driven marketing and her passion fo…
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How To Unlock $2 Trillion In New Growth In The Next 10 Years
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37:25
$2 trillion is on the table, and only one thing will determine if your brand can carve out a portion of the pie: personalization. No longer just a buzzword, personalization has become the dividing line between average brands and top performers. As Mark Abraham explains in his latest release, the game has changed—soon, brands won’t be judged by prod…
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Episode 43: AI Companies Gamble with Everyone's Planet (feat. Paris Marx)
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Technology journalist Paris Marx joins Alex and Emily for a conversation about the environmental harms of the giant data centers and other water- and energy-hungry infrastructure at the heart of LLMs and other generative tools like ChatGPT -- and why the hand-wavy assurances of CEOs that 'AI will fix global warming' are just magical thinking, ignor…
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Active attention for longer: Out of home study goes global as MRC moves on attention metrics, signalling programmatic surge, challenger brand boost
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30:31
A decade after launching viewability metrics, the Media Ratings Council is moving to standardise attention metrics globally. That means buying media based on attention metrics will scale faster. But a world first out of home study into attention by QMS and Amplified Intelligence is already going global – and the findings for brands are huge. In sho…
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Delivering More with Data, in partnership with Google
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19:35
Welcome to YouTube Festival Spotlight, a three-part podcast series created in partnership with Google, offering an exclusive behind-the-scenes look at the festival while highlighting top brands on YouTube. In the second episode of the miniseries, IAB UK's CMO James Chandler meets with Domino’s CMO, Sarah Barron and Google's Senior Industry Manager,…
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The rise of remote work has highlighted the importance of high-quality audio. A good USB microphone can make all the difference, whether you’re attending virtual meetings, recording podcasts, or chatting with colleagues. But with so many options available, how do you choose the right one for your home office? This guide breaks down the different ty…
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#407 Biometric Security Reinvented: Eli Farhood on Eliminating Passwords with KatshID
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42:41
In this episode of The CTO Show with Mehmet, we welcome Eli Farhood, the founder and CEO of KatchID, a pioneering company focused on reinventing identity protection through innovative biometric solutions. Eli shares his personal journey that led him to start KatchID, driven by his experiences as a two-time victim of identity theft. He highlights th…
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Integrating Privacy Into Business Operations: A Cross-Collaborative Approach
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Christin McMeley is the SVP and Chief Privacy and Data Strategy Officer at Comcast, a role that involves partnering across Comcast's business units and spearheading the execution of enterprise privacy and data governance strategies, focusing on responsible use of data and artificial intelligence. As an attorney, Christin is experienced in privacy c…
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Deep Dive on Acquisitions with LUMA’s Terry Kawaja
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Co-hosts Eric Franchi and Joe Zappa interview Terry Kawaja, founder and CEO of LUMA. They cover the existential importance of marketing to acquisitions, the role of the CEO in building the brand of a startup, and the optimal conditions for exiting.Autor: Joe Zappa
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Talking Shop With Mike Ryan, The PMax Whisperer
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41:04
Mike Ryan of Smarter Ecommerce helps advertisers get the most out of their Google Performance Max campaigns. Understanding what’s going on inside this walled garden black box product is now the most pressing concern for many retailers and ecommerce advertisers, he says.
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Episode 265 / Philipp Schuster / Bayer / Agency & Marketing Partnerships Director, Global Strategic Marketing, Consumer Health
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On the latest podcast episode, Philipp Schuster talks about bringing his agency and procurement background to build meaningful and innovative marketing partnerships at Bayer. This is his shiny new object, which he likens to "getting better if you play against a better team" and sees as supporting growth on both agencies' and clients' side. Learn mo…
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